Badminton World Federation World Tour Opener

Year: 2023

Client: Badminton World Federation

Agency: Infront Sports and Media

In 2023, we collaborated with the Badminton World Federation and Infront Sports and Media to unleash an auditory storm for the World Tour Opener. The soundscape was meticulously crafted to embody fierceness, power, impact, drama, and visceral intensity.

Feel the anticipation build with the dynamic “Whooshes,” setting the stage for a relentless display of power. As the shuttlecock meets its match, “Racket Hits” punctuate the air with precision and force, creating a visceral connection to every intense rally.

The atmosphere ignites with the pulsating energy of “Synths,” creating an otherworldly backdrop that intensifies the drama. The very earth seems to shake with the profound “Bass Drop,” signaling a moment of extraordinary impact that reverberates through the core.

Experience the fire within the game through “Fire Impact,” a crackling intensity that encapsulates the raw power on display. The soundscape is completed with the haunting echoes of “Crackling Fire Sounds,” adding an extra layer of depth.

In this symphony of intensity, a specially crafted “Music” composition adds a dramatic layer, enhancing the emotional beats. The culmination arrives in the “Full Mix,” where every layer converges into a powerful and impactful auditory masterpiece. The Badminton World Federation World Tour Opener isn’t just an event; it’s a sonic battleground where every sound resonates with the fierceness and drama of the sport.

Sound Breakdowns

Sound Design

Whooshes
► LISTEN

Racket Hits
► LISTEN

Synths
► LISTEN

Bass Drop
► LISTEN

Fire Impacts
► LISTEN

Crackling Fire Sounds
► LISTEN

Music

Music
► LISTEN

Full Mix

Full Mix
► LISTEN

Audio Editing

Mixing & Mastering